Swinton and IAM RoadSmart join forces to offer bike tips website

Swinton Insurance has teamed up with leading road safety charity IAM RoadSmart to create a website offering safety and guidance tips for bikers as the summer riding season starts.

The charity has contributed guide content, offering practical advice on issues such as filtering, biking in seasonal weather conditions, as well as dealing with vulnerable road users. There are also top tips for riders ‘returning to the saddle’. www.swinton.co.uk/spotlight/motorbiking/road-safety/iam-roadsmart/

Along with IAM RoadSmart, Swinton Insurance has also teamed up with a panel of experienced motorcyclists, who have provided commentary for biking on some of the UK’s most dangerous roads.

They have shared practical advice on issues such as tyre safety, handling a motorbike, and how to bike in tricky conditions. The bikers’ commentary also highlights key watch outs when biking on the most dangerous regional roads. www.swinton.co.uk/spotlight/motorbiking/road-safety/national/yorkshire-humber/a62/ www.swinton.co.uk/spotlight/motorbiking/road-safety/national/greater-london/a23/

The free guides and an interactive map that shows the most dangerous regional roads across the UK and its regions is now available at: www.swinton.co.uk/spotlight/motorbiking/road-safety/national/

Rodney Kumar, spokesman for IAM RoadSmart, said: “We often find that while drivers and motorcyclists strive to be as safe as possible, some find it a challenge to understand exactly how to do so. And as time passes after our driving and riding tests, some of the simple tips we learnt to help stay safe can fade into the background. That’s why it’s so important to offer useful and easily digestible information on how to be a safer rider. We are excited to partner with Swinton to help spread the word about national motorcycle safety.”

Dan Agate from Swinton Insurance added: “Motorcycle safety should always be front of mind for any rider, but awareness events like the UN Global Road Safety Week are great reminders of just how imperative it is to do what we can to stay safe on the road. And talking about it now to riders in across the nation, ahead of summer months, is really important. We hope our interactive map and guides help people to think more about safety with every journey they make, come rain or shine.”

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